Project Overview
Gallagher’s Annual Report is a high-visibility corporate publication that communicates the company’s yearly financial performance, strategic vision, and industry insights to shareholders, clients, and internal stakeholders. In both 2020 and 2021, my cover designs were selected for the report after an internal creative pitch involving multiple team members and leadership approval.
My Role
Concepted and designed original cover options for the 2020 and 2021 Annual Reports
Presented concepts internally and refined based on feedback
Final selected designs were reviewed and approved by the brand team and CEO
Design Process
Conducted research on competitor annual reports and industry best practices
Sketched initial layout ideas and sourced inspiration from editorial design trends
Applied corporate brand guidelines with creative visual twists to elevate engagement
